Salaries › Marketing Specialist › West Virginia
Marketing Specialist Salary in West Virginia (2026)
$25.17 per hour · take-home ≈ $42,522/year ($3,543/month) for a single filer
Marketing Specialist pay range in West Virginia
| Percentile | Annual wage | Meaning |
| 10th percentile (entry) | $34,160 | Lowest-paid 10% earn less than this |
| 25th percentile | $38,250 | A quarter earn less |
| Median (50th) | $52,340 | Half earn more, half earn less |
| 75th percentile | $69,550 | Top quarter starts here |
| 90th percentile (top) | $93,430 | Highest-paid 10% earn more than this |
BLS reports 1,650 Marketing Specialist jobs in West Virginia (occupation code 13-1161, “Market Research Analysts and Marketing Specialists”).
Gross vs. take-home in West Virginia
A median Marketing Specialist salary of $52,340 doesn’t all reach your bank account. After federal income tax, Social Security, and Medicare, plus West Virginia state income tax, a single filer keeps about $42,522 — an effective tax rate of 18.8%.
| Gross (median) | $52,340 |
| Federal income tax | −$4,101 |
| Social Security + Medicare | −$4,004 |
| West Virginia state income tax | −$1,713 |
| Take-home (annual) | $42,522 |
| Take-home (monthly) | $3,543 |
Want your exact numbers — married, 401(k), different salary? Use the free West Virginia paycheck calculator on PaycheckTally.
Frequently asked questions
- How much does a Marketing Specialist make in West Virginia?
- The median Marketing Specialist salary in West Virginia is $52,340 per year ($25.17 per hour) according to the latest BLS data. The middle 50% earn between $38,250 and $69,550.
- What is the take-home pay for a Marketing Specialist in West Virginia?
- On the median salary of $52,340, a single filer in West Virginia takes home about $42,522 per year ($3,543 per month) after federal tax, FICA, and state income tax — an effective tax rate of 18.8%.
- How many Marketing Specialist jobs are there in West Virginia?
- BLS counts 1,650 Marketing Specialist jobs in West Virginia in the latest survey (May 2025).
Top-paying states for Marketing Specialists
Other salaries in West Virginia
Sources and methodology
Wage and employment figures: BLS OEWS May 2025 (state file, released April 2026) — the U.S. Bureau of Labor Statistics Occupational Employment and Wage Statistics survey, the most authoritative public salary dataset. Take-home estimate: 2026 federal brackets, FICA, and verified West Virginia state tax rules (single filer, standard deduction, no credits or local taxes). Estimates only — not financial advice.
- BLS OEWS — official occupational wage data.
- PaycheckTally — interactive 2026 take-home calculator for West Virginia.